《復古的考究》
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首先先介紹一下這個來自國外的粉絲專頁
Taking photographs is not a crime
他們是談論有關攝影的粉絲專頁，說起取向可能會比較像是比較溫柔的靠北攝影，在許多非技術層面上的討論有相當不錯的議題觀點。
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這次的主題其實跟近年來數位面對底片浪潮的反撲有不少的反應，尤其是在調色與濾鏡等，你可以發現近年有更多的攝影軟體會開始標榜"底片色調"、"底片種類"，其實更早的光影魔術手當中，"正沖負"以及"正片模式"都間接讓數位多了一點底片的"味道"。
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這次出包的是Levis的廣告，在圖片上你可以看到Levis使用了彩色的圖面，但是邊緣卻是"Kodak 400TX"，習慣拍底片的人可能感覺不妙了，因為400TX在柯達的產品線當中，是屬於黑白底片，那麼搭配了彩色的圖框，那麼就意味著，這只是一個後製上去的數位底片味了。
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你的手機裡面是否有「Huji Cam」或是「Retro VHS」等濾鏡呢?那麼，你又是比較偏好底片本身的質感、又或是數位濾鏡的感覺呢?
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#關於底片這件事情
Continuing with our 'photography related advertising fails' series - here's one from Levi.
Couple of average shots of people wearing their clothing - and if we are to believe that 'film' border all shot in glorious colour on Kodak 400TX.
400TX is a good film, I'm rather partial to it as it happens.
However, I never manage such great colours. Maybe their photographer has better gear? maybe their photographer has more skill?
OR - just maybe I fail to get such great colour from my 400TX because 400TX IS A BLACK AND WHITE FILM FFS!
Dear Levi - congratulations - advertising fail of the day (y)
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Taking photographs is not a crime
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